Fuzzy Win-Win: A Novel Approach to Quantify Win-Win Using Fuzzy Logic

The classic notion of a win–win situation has key flaw in that it cannot always offer the parties equal amounts winningsbecause each party believes they are winners. In reality, one may win more than other. This strategy is not limited to single product or negotiation; be applied variety situations life. We present novel way measure this paper. proposed method employs fuzzy logic create mathematical model aids negotiators quantifying their winning percentages. put test on real-life negotiation scenarios such as Iraqi–Jordanian oil deal and iron ore (2005–2009), addition from game chess. presented proven useful tool practice can easily generalized utilized other domains well.